Sales Call Reluctance Isn’t Your …
Just suppose for a moment that your office manager came into your office this morning and said “great news, everybody, I’ve discovered how to help you eliminate call reluctance!”
Usually they follow up with solutions to these problems they think you have:
- You just have to overcome the fear

- You have get more motivated
- You have practice scripts more often
- You need bigger goals
- You need to pay them for more training
- You’re afraid of success
BS ALERT! BS ALERT!
You might think his or her reasons are logical. But none of their solutions address the underlying itch…your unconscious brain!
Think about it. You’re hardworking, motivated, and you want to succeed.
Do you really think sales call reluctance is some defect of your character??
Science proves that it’s not, and you’ll soon discover the evidence.
Remember, it took no effort on your part to get reluctance so it takes no effort to get rid off it (but more on that soon)
